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Stairway to Success... A Media Literacy Program

Step 1: We have a problem

To reduce the dependence society has on technology, Elizabeth Thoman of the CML (Center for Media Literacy), recommends a three-step process to create an effective media literacy program. She relates the media to food by stating her first approach, which is, to “become aware of the importance of balancing one’s media ‘diet’” (Thoman 3).  By making the public aware of the excessive amounts of media that is seen every day, society will better understand how technology continues to consume multitudes of lives. Likewise, people will hopefully realize that too much technology is just as bad as too much food; it is an unhealthy habit that is very difficult to overcome. Luckily, Thoman has a strategy to understand the media and its power.

Step two: We are trying to correct the problem

The second step requires the “teaching [of] specific skills of critical viewing” (3).  These specific skills might include: interpreting biases, misleading information and the different uses of propaganda. Suppose a company was conducting an experiment to find the correlation between religion and the number of illegal substances used. The surveyor approaches the test subject and asks, “Now what religion do you practice?” and a response is given, he then continues to ask, “Now being such a close follower of God you have never sinned and smoked marijuana, correct?” This question contains a bias and a strong use of propaganda. The surveyor is clearly trying to sway the response in such a way that an answer beneficial to his experiment will be given. The purpose of step two in Thoman’s program is an attempt to target these biases and understand how they are being used against common members of society. The third step of this process digs deeper to provide the public with knowledge and ability to not be swayed by such biases and uses of propaganda.

Step three: I understand why there is a problem

The third and final step noted is one of “social, political and economic analysis” (3). The goal is to go “ behind the frame […] to explore deeper issues of who produces the media we experience – and for what purpose” (3). This final piece of the puzzle is essential to building an effective media literacy program. The idea is to understand the biases that are behind the media and to not allow these biases to control society. Furthermore, this step is used to question the “impact of media in our culture and how [to…] approach issues such as media violence, racial stereotyping and consumerism” (3). In the election of Jon Kyl versus Jim Pederson, the campaign approach on both sides appeared to be attacking their opponent to sway the voters. The third step of the media literacy program would identify these attacks to be propaganda and understand that the reason is to win the election in any way possible. The voters who understand this are less likely to vote for people who are simply attacking their opponents and trying to con the voters.

Through inquiry, discussion and action projects, both adults and young people look at how each of us (and all of us together in society) take and make meaning from our media experiences and how the mass media drive our global consumer economy. This approach also can set the stage for various media advocacy efforts to challenge or redress public policies or corporate practices. (3).

In her article, Thoman notes that these practices can be implemented in both schools and in the common household. Parents can use these strategies to help their children understand the importance of the media and to be responsible in dealings with the media. The media however is not the only problem with technology but only a small portion, iPod’s, cell phones and pda’s are all contributors to the rise in cheating in schools and this must be recognized by parents and teachers alike.

No More Cheating!

You Will be Caught

Because technology has allowed cheating to reach exponential heights, numerous programs and services have been created to aid the common teacher in catching students cheating. For example, www.turnitin.com is a website dedicated to catching plagarism in term papers and even simple book reports. It is very easy to use, and is a great resource for finding cheaters out there. The paper is simply input into the database and the program searches the thousands of articles, papers, and other resources to attempt to find any sort of plagarism that may have taken place. Once a paper is submitted to the website, it too becomes a part of the online database. Schools using services similar to this one, are taking the first step necessary to eliminate the use of technology to cheat in school and even in life. However, this cannot be the only attempt to deter students from attempting to cheat, because it will not be successful. The amount of cheating that goes on in schools is astonishingly high and it will take much more than a website to stop students from using other resources.

A likely deterrence

Obviously, the first step is accomplished by the parents; as soon as a child is born, the expectation must be for the child to accomplish tasks on his/her own. “Starting at preschool age, parents can teach their kids the value of honesty—explaining it, expecting it, and demonstrating it. Providing youth with the tools to make good decisions will make students less likely to cheat” (“Cheating” 2). Of course this solution is too simple and cannot eliminate cheating in high schools around the country. However, it is a start and is likely to have some sort of ethical impact on the child. Many people believe that children cheat in order to receive good grades that will please, or rather, not disappoint their parents. If this is the case, than it would make sense to assume that cheating would not be the way to go because if a parent found out about their students’ cheating history, it is likely that they would be more disappointed than their child coming home with a poor grade on a test because he/she didn’t understand the material.

An Aware Team

Similarly, parents can help the teachers in catching technology driven cheating, or even preventing it before it begins by understanding what their children’s devices are capable of and talking to their kids about what they expect from them. Simply knowing that iPods are capable of storing massive amounts of information of all types can help parents to touch base with their kids and even scan their iPod for such materials that may allow them to cheat.

Both parents and educators can step up their efforts to uncover cheating. Parents can become savvy about what wireless devices can do and what resources are available on the Internet. Checking the Web sites a student visits and reviewing his work to see if it looks too polished can cut down on cheating and provide opportunities to address it. (2).

When teachers and parents become aware of technologies capabilities, they will become more likely to catch such instances and possibly prevent them from occurring.

Prohibition

            A greater chance of success can be obtained if teachers do in fact prohibit the use of cell phones, iPods and all portable devices inside the classroom. If a student is caught using one of the aforementioned devices, it will be taken away and will not be returned unless a parent comes to the school and picks it up his/herself. While the parent is at the school picking up the device, the teacher should also mention to the parent why these rules are in place and ask the parent to talk to their son/daughter about having these instruments in school. Unfortunately cheating cannot be eliminated using just these methods, because the old-fashioned way will always remain and can’t really be controlled. However, informing the students and becoming aware of technological capabilities will help both the parent and the teacher to create a more self-sufficient environment.

Cancer's Risk Reducing Habits

Use the Phone Less

Dr Nick Begich and James Roderick have compiled a list of three solutions that may drastically decrease the threats in using a cell phone. The first and most obvious solution is to decrease the amount of cell phone use (Begich 26). By doing so, the odds of permanent damage are significantly decreased. Furthermore, one should try to limit cell phone use to the outdoors where signals are easier to find. Being inside when trying to make a call is a cause for more radiation and a higher likelihood of side-effects occurring (26).

Maintain a distance

Comparably, when using a cell phone, try to keep the phone as far away from the head as possible to reduce the amount of radiation that may come in contact with the brain. “Even three or four inches can significantly reduce the exposure because the energy density drops very rapidly with distance from the body. Keep the antenna away from the head and pointing away from the body” (26). By pointing the antenna away from the head, the odds of the signal making contact with the brain are far less likely which will prevent possible headaches that may occur from too much radiation.

Safe Technologies

The most significant deterrent of radio frequencies is a technology that is rarely found, but when used, its effects are significant. The devices that are currently available do not test for side effects such as the ones noted above, however there are two items available on the market that do accommodate to the health threats that exist (26). “We found that up to 61% of radio frequency emissions could be prevented from entering the body”  (26). This large percentage may in fact be exactly what is necessary to eliminate the negative effects of cell phone use. Thus, the government should pass laws that will force manufacturers to test for all possible health effects and these effects must be listed on their product. If these laws are passed, the responsibility will lie in the hands of the user and it is then up to every individual to decide what is necessary.

 

 
In Conclusion...
Technologies effect on mankind has proven to be addictive and actions must be taken to curtail this addiction. Media literacy classes should be implemented throughout a child’s schooling to inform students of the tricks the media uses to take advantage of the common consumer. Cell phones, iPods and other mobile devices should be banned from school campuses in an attempt to minimize cheating. Lastly, precautions should be taken to provide concern for the health effects of everyday devices. These precautions could be a step towards preventing brain cancer. It is time to realize that technology has become the world leader and we as a society need to work together to bring reality back to the world, and I don’t mean reality television.

 

Thank you, come again!
 
 
Brought to you by: Nikki Behrens